The 2008 eSchool News Media Kit

The eSchool News network combines print, online and eMail media to let you deliver tightly targeted marketing messages to more than 600,000 elite school technology buyers each month.

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eSN OVERVIEW

eSN Network Product List


eSchool News Network list of marketing opportunities
Ask your account exec to recommend the exact combination of eSN products and services best suited to your objectives and budget

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Print Competitive Analysis


How eSchool News Keeps Your Marketing on Target
Editorial Focus on Education Technology: 100%
Percentage of Direct Personal Requestors: 88.4%
Circulation Reach and Page Rate: Most Efficient in the Field
Cost Per Thousand: Most Cost-Effective in the Field

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eSN Network Reprints


Obtain reprint rights to the article, just as it appeared in the eSchool News Network. Editorial coverage of your organization by one of the nation’s most respected education news organizations enhances your recognition and stature among school decision makers. By reprinting the coverage, you can disseminate this validation to your customers and prospects around the world.

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eSN PRINT

2009 eSN Editorial Calendar/Ad Planner


eSchool News features the top school technology news stories, expert columns, best practices, and special reports. And each month, our elite K-20 decision makers -- your best sales prospects -- meticulously review this key information to help them evaluate and purchase technology products and services for their schools.

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eSN Print Readership Profile


Graphic depiction of statistics and demographics about eSN's print readership.

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BPA Statement, June 2008


Official audit report documenting circulation of print newspaper.

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eSN 2009 Print Rate Card


eSchool News is dedicated to providing K-20 decision makers with the best information available to evaluate and purchase the technology necessary to achieve educational goals.

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eSN Special Report series


Bundle award-winning editorial coverage with your important sales message, your eSchool News Special Report Sponsorship showcases your products to a receptive, audience of K-20 technology decision makers.

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eSN ‘Smart Start’ Classifieds


Reach the K-20 buying elite – starting at just $300 per month!

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eSN List Rental


A mailing list is only as good as the track record behind it. Now, eSchool News, the leading education technology publishing and online content provider, has compiled a truly unique list of proven decision makers who have demonstrated an active interest in education and technology.

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GMU Readership Study, 2008


An Executive Summary of a study conducted under the direction of Jane McDonald, Ed.D., associate professor, Educational Leadership Program in the Graduate School of Education , George Mason University.

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eSN ONLINE

eSN 2008 Online Rate Card


eSchool News Online is dedicated to providing K-20 decision makers with the best information available to evaluate and purchase the technology necessary to achieve educational goals.

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eSN Online Visitor Profile


Graphic depiction of statistics and demographics about eSN's online audience.

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Alexa Web Ranking


eSchool News is the #1 Ed-tech Publication Web Site in the World as Ranked by Amazon’s Alexa Search Engine

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eSN Advertising Banners


Choose the impression level and banner that matches your online campaign. Build brand awareness and drive key K-20 buyers to your web site. eSchool News Online offers six types of banners. Your message is viewed only by qualified ed-tech decision makers who have a genuine—and immediate—interest in school technology.

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eSN Educator’s Resource Centers


Sponsor a custom-built microsite on a topic of key interest to K-20 technology buyers.

Partner with eSN's editors to build your very own Educator's Resource Center!

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eSN K-20 Online Content Centers


Select the content center sponsorship that fits your target market.

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eSN K-20 Technology Solutions Center


Online advertising on a shoe-string budget. You choose your marketing program in this dynamic research tool for K-20 decision makers. Packages start at only $750 a year!

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eSN Opt-In eMail Program


Reach qualified buyers when you've got their full attention

Deliver your electronic marketing message to opt-in subscribers via the eSchool News broadcast eMail program.

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Multi-Month Multimedia Marketing Program - TCEA 2009

Seven months of high-impact marketing, Five different media supporting your sales, One streamlined media buy.

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GMU Online Readership Study, 2008

An Executive Summary of a study conducted under the direction of Jane McDonald, Ed.D., associate professor, Educational Leadership Program in the Graduate School of Education, George Mason University.

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eSN Webinars



Communicate your ideas to technology buyers with a custom-designed, multimedia eSN Webinar.

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eSN-TV NETWORK

eSchool News.TV

eSchool News.TV makes Your Sales Story the Star of the Show.

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eSN TechWatch

Fine-tuning the big picture on ed tech.

Technology buyers in schools and colleges have learned to rely on the in-depth journalism of our national print newspaper and internet news reports. Now, our award-winning news team takes its must-have coverage to video with eSchool News TV.

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eSN Video Marketplace

Put the power of video behind your sales message!

You're the star in the eSN Video Marketplace!

Use the proven power of video communications to deliver your marketing message via eSN's high-impact Video Marketplace, presented at eSchool News Online: the world's most visited ed-tech publication website.

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eSN COMPANION PUBLICATIONS

Classroom News
Reach technology champions in their classrooms

Teachers who read Classroom News—the brand-new, all-digital publication of the eSchool News Network— are the front-line technology champions of education. They play a key role in school- and district-wide technology committees and have a substantial impact when it comes to curriculum software, classroom management tools, formative-assessment solutions, interactive white boards, A/V equipment, and much, much more.



eScuela Americana (English)


Spanish-language educators in North America, South America, and Europe represent a huge, rapidly growing sales opportunity. Reach them through eScuela Americana, eSchool News’ monthly Spanish-language eNewsletter on education technology.

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eScuela Americana (Spanish)


Spanish-language educators in North America, South America, and Europe represent a huge, rapidly growing sales opportunity. Reach them through eScuela Americana, eSchool News’ monthly Spanish-language eNewsletter on education technology.

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eSN AWARD PROGRAM

2009 eSN Superintendent Awards
Be an integral part of the most venerable gathering of superintendents in North America.

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2008 eSN "Empowered Education" Awards


Demonstrating the efficacy of technology has never been more important in education. Support that effort by becoming a sponsor of this national awards program today!

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